School of Hotel and Tourism Management Programs

Hospitality Management

Overview: Focuses on the management and operations of hotels and the service industry, covering areas such as front office services, housekeeping, food and beverage management, and customer service.

Core Units: Hotel Operations and Management, Customer Relationship Management, Food and Beverage Management, Hotel Finance and Marketing

Career Paths: Hotel Manager, Food and Beverage Manager, Front Office Operations Manager, Event Planner

Tourism Management

Overview: Concentrates on the planning and management of the tourism industry, with topics including tourism economics, heritage management, and sustainable tourism development.

Core Courses: International Tourism and Culture, Tourism Marketing, Sustainable Tourism Development, Tourism Risk Management

Career Paths: Tourism Planner, Destination Marketing Manager, Travel Consultant, Cultural Heritage Manager

Luxury Brand Management

Overview: Specializes in the management of high-end brands, focusing on luxury marketing, customer relationship management, and global brand strategies.

Core Courses: Luxury Market Analysis, Premium Customer Experience Management, Global Brand Management, Retail and Supply Chain Strategies

Career Paths: Luxury Brand Manager, High-End Retail Manager, Brand Consultant